Hart Voice Overs

In my radio days I worked with a few really quality consultants.  One of my favorites is Keith Cunningham, who now works for Jacobs Media.  Keith wrote an excellent post today on the Jacobs blog giving his 6 reasons why Oprah is one of the most influential personalities on the planet and why it should matter to you.

The O Word – by Keith Cunningham

If you are in radio I highly recommend you read it and take notes.  It’s also a great read for anyone who does any sort of marketing or branding…and really don’t we all?

photo credit: dichohecho

How do you stay in contact with clients and potential clients?

One of the easiest and most inexpensive methods available today is with a well crafted newsletter.  But how do you actually deliver it to your customers?  Sure, you can use your regular email program and send it to ten or twenty addresses at a time – how inefficient.  Let me offer a few suggestions I think you’ll find much less frustrating and a better use of your time.  (more…)