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	<title>Hart Voice Overs &#187; plugin</title>
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	<link>http://www.hartvoiceovers.com/blog</link>
	<description>Welcome to Brian Hart&#039;s Blog</description>
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		<title>Is Your  Audio Panning Out?</title>
		<link>http://www.hartvoiceovers.com/blog/2010/02/26/audio-panning/</link>
		<comments>http://www.hartvoiceovers.com/blog/2010/02/26/audio-panning/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 20:23:28 +0000</pubDate>
		<dc:creator>Brian Hart</dc:creator>
				<category><![CDATA[Radio]]></category>
		<category><![CDATA[actor]]></category>
		<category><![CDATA[audition]]></category>
		<category><![CDATA[Brian Hart]]></category>
		<category><![CDATA[compatible]]></category>
		<category><![CDATA[effect]]></category>
		<category><![CDATA[field]]></category>
		<category><![CDATA[Hart]]></category>
		<category><![CDATA[imaging]]></category>
		<category><![CDATA[mono]]></category>
		<category><![CDATA[panning]]></category>
		<category><![CDATA[plugin]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[promo]]></category>
		<category><![CDATA[stereo]]></category>
		<category><![CDATA[voiceover]]></category>

		<guid isPermaLink="false">http://www.hartvoiceovers.com/blog/?p=549</guid>
		<description><![CDATA[Yesterday I was working on a piece with a very high production value.  Lots of compression, reverb, EQ, various whooshes, stutters and gizmos.  You get the idea.  I decided to spice it up a bit more with some creative panning and that's when I broke one of Hart's rules.]]></description>
			<content:encoded><![CDATA[<div class="tw_button" style=""><a href="http://twitter.com/share?url=http%3A%2F%2Fwww.hartvoiceovers.com%2Fblog%2F2010%2F02%2F26%2Faudio-panning%2F&amp;text=Is%20Your%20%20Audio%20Panning%20Out%3F&amp;related=&amp;lang=en&amp;count=horizontal&amp;counturl=http%3A%2F%2Fwww.hartvoiceovers.com%2Fblog%2F2010%2F02%2F26%2Faudio-panning%2F" class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.hartvoiceovers.com/blog/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div><p style="text-align: center;">
<div id="attachment_548" class="wp-caption aligncenter" style="width: 410px"><a href="http://www.hartvoiceovers.com/blog/wp-content/uploads/2010/02/audition_multi-screencap.jpg"><img class="size-full wp-image-548 " style="border: 5px solid black;" title="Adobe Audition - Multitrack view" src="http://www.hartvoiceovers.com/blog/wp-content/uploads/2010/02/audition_multi-screencap.jpg" alt="" width="400" height="280" /></a><p class="wp-caption-text">Multi Track Mix in Adobe Audition 3.0</p></div>
<h1>Panning</h1>
<p>Let&#8217;s be technical for a bit &#8211; and I&#8217;m going to use tech terms and jargon in this posting so be prepared if you&#8217;re new to the production game.  This post is for all you creative services directors, production directors &#8211; whatever it is you call yourselves in radio these days.  Me?  I prefer prod guy (or girl) or if I&#8217;m feeling particularly cocky: <strong><em>prod guru</em></strong>.  Yesterday I was working on a piece with a very high production value.  Lots of compression, reverb, EQ, various whooshes, stutters and gizmos.  You get the idea.  I decided to spice it up a bit more with some creative panning and that&#8217;s when I broke one of Hart&#8217;s rules:<span id="more-549"></span></p>
<h2>Hart&#8217;s Rule #214</h2>
<blockquote><p>&#8220;Never pan a track more than 30% out of center&#8221;</p></blockquote>
<p>I was playing with a plugin I&#8217;ve got that has some pretty neat panning effects and it sounded great in the studio.  Just awesome.  So I finished the piece up and ftp&#8217;d it on out into the ether.  On my way to pick up my son at daycare I decided to listen to it on my iphone because; boy I just really nailed that one.  Hmm, where&#8217;s that cool panning effect?  Yeah, couldn&#8217;t hear it at all.  I plugged the phone into the truck&#8217;s sound system.  Still couldn&#8217;t hear it.  That portion of the VO had vanished faster than  Bernie Madoff&#8217;s golf buddies.  That  reminds me of another of Hart&#8217;s rules:</p>
<h2>Hart&#8217;s Rule #3</h2>
<blockquote><p>&#8220;Listen to your mixes outside of the studio&#8221;</p></blockquote>
<p>But that&#8217;s a topic for another post.  Back to panning.  When you are playing with stereo effects in your mixes it&#8217;s generally a good idea to mix for mono compatible stereo.  Don&#8217;t pan a track more than 30% out of center.  Your vocal track or effect or whatever it is will stay nicely in the mix if you have to convert to mono at some point in the future.   And there are reasons you might.  If you happen to have an AM stick in your cluster you know what I&#8217;m talking about.  Sure some AM setups will handle a stereo file but what if the sum gets reversed somewhere?  Engineers do make mistakes occasionally despite what they may tell you.  That beautiful commercial or promo you produced either sounds like crap or is unintelligible over the air.</p>
<p>Believe it or not a small percentage of your audience still listens to your FM in mono too so a mono compatible mix keeps them happy as well.  For that matter I know quite a few FM talkers that broadcast in FM mono to help out the signal footprint.</p>
<p>Mono files work best for phone systems and some internet applications too if you plan on playing the station or a set of promos through your phone system for example.  So it&#8217;s generally a good idea to keep your panning at a reasonable level.</p>
<p>Like most rules this one IS meant to be broken:  There&#8217;s a PSA about driving out right now where the VO only speaks in the right channel for a bit.  It&#8217;s cute, it&#8217;s clever and memorable, and it emphasizes the point of the PSA very well.</p>
<p><a href="http://www.hartvoiceovers.com/blog/wp-content/uploads/2010/02/kevin-smith-too-fat-to-fly.jpg"><img class="alignright size-medium wp-image-563" style="border: 1px solid black; margin-right: 10px; margin-left: 10px;" title="Kevin Smith" src="http://www.hartvoiceovers.com/blog/wp-content/uploads/2010/02/kevin-smith-too-fat-to-fly-300x272.jpg" alt="Kevin Smith" width="125" height="114" /></a>I&#8217;ve heard some killer imaging where the stereo field is wider than Kevin Smith&#8217;s butt.  And there are times when I too follow the sage words: Go Big or Go Home.  Just make sure you know the final destination of your mix and that it doesn&#8217;t need to be mono compatible for sure before you break that 30% threshold.</p>
<p>Now the savvy among you are saying, &#8220;But wait, Brian you played your mix in stereo devices so it shouldn&#8217;t have mattered.&#8221;  Right.  It shouldn&#8217;t have but it did. So I investigated today.  The new plugin I was playing with sounded great in the multi track mode but after I ran the mixdown through a multiband compressor with the brickwall limiter set it royally screwed it all up.  Yet another lesson &#8211; pay attention to how your plugins interact with each other.</p>
<p>So there you have it.  Hart&#8217;s rule #214</p>
<p>Agree?  Disagree?  Leave a comment below.</p>
<h3 style="text-align: right;">-Brian Hart is a <strong>prod <span style="text-decoration: line-through;">guy</span> guru</strong> and voiceover  actor.</h3>
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		<title>Building a Website With WordPress</title>
		<link>http://www.hartvoiceovers.com/blog/2010/02/23/building-website-wordpress/</link>
		<comments>http://www.hartvoiceovers.com/blog/2010/02/23/building-website-wordpress/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 14:42:26 +0000</pubDate>
		<dc:creator>Brian Hart</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Brian Hart]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[plugin]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://www.hartvoiceovers.com/blog/?p=375</guid>
		<description><![CDATA[Yesterday I had a good friend and sometimes client email me and ask me about the new Hart Voice Overs website.  He said:
"I'm curious to know about the blog that you have been doing.  Was that a free application and did it integrate with your existing website?  How has it been?  You like?"  I've had a few other people ask so I thought I would share some of my response.]]></description>
			<content:encoded><![CDATA[<div class="tw_button" style=""><a href="http://twitter.com/share?url=http%3A%2F%2Fwww.hartvoiceovers.com%2Fblog%2F2010%2F02%2F23%2Fbuilding-website-wordpress%2F&amp;text=Building%20a%20Website%20With%20Wordpress&amp;related=&amp;lang=en&amp;count=horizontal&amp;counturl=http%3A%2F%2Fwww.hartvoiceovers.com%2Fblog%2F2010%2F02%2F23%2Fbuilding-website-wordpress%2F" class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.hartvoiceovers.com/blog/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div><h2><img class="alignright size-full wp-image-33" style="margin: 10px;" title="Building a Website with WordPress" src="http://www.hartvoiceovers.com/blog/wp-content/uploads/2010/02/56216464_62cd3e5835_m1.jpg" alt="Building a Website with WordPress" width="240" height="160" />Yesterday I had a good friend and sometimes client email me and ask me about the <a title="Hart Voice Overs" href="http://www.hartvoiceovers.com">new Hart Voice Overs</a> website.  He said:</h2>
<p><span style="font-family: Calibri,Verdana,Helvetica,Arial;">&#8220;I&#8217;m curious to know about the blog that you have been doing.  Was  that a free application and did it integrate with your existing website?   How has it been?  You like?&#8221;</span></p>
<h2>I&#8217;ve had a few other people ask so I thought I would share some of my response:<span id="more-375"></span></h2>
<blockquote><p>That my friend is WordPress and it is awesome.  Go to <a href="http://www.wordpress.com/" target="_blank">www.wordpress.com</a> to  check it out. And yes it&#8217;s free.</p>
<p>I really can&#8217;t say enough good things about it.  It  originally started as blogging software but has really evolved into a  complete content management system.  Originally I was just going to use  it for my blog but I&#8217;ve now decided to build my whole site with it.   <a title="Brian Hart Productions" href="http://www.brianhartproductions.com" target="_self">Brian Hart Productions</a> needs a redo and even though I&#8217;m not planning to  use a blog there I think I might use wordpress anyway.  It&#8217;s very  intuitive, very easy to use even with multiple users, and there&#8217;s a ton  of great support documentation on the web.</p>
<p>They have two options.  You can host a blog on their site &#8211; for  example mine would be something like  <a href="http://hartvoiceovers.wordpress.com/" target="_blank">hartvoiceovers.wordpress.com</a> or you can download the software and put it on your domain which is what I have done.</p>
<p>It&#8217;s highly customizable, there are tons of free templates to choose  from or your can make your own.  It&#8217;s very configurable and easy to deal with things  like SEO and subscriptions etc with the help of available (and again  free) plugins.</p>
<p>Just a few examples of plugins I use &#8211; but I have a ton:  I have one  that turns my site into a mobile version for use with blackberrys and  iphones, ones that automatically post to twitter and facebook when I  make a new post, one that lets commenters subscribe to see additional  comments (and drive them back to the site), one that automatically  generates an XML sitemap so the search engines can index the site  easier, and one that displays my twitter posts on the side, one that  finds photos with a creative commons license so I can use them legally  and for free in my blog.  There are others that allow for payments, ad  banner rotation and on and on and on.  Another plug in I installed  automatically creates a database backup  and  emails it to my gmail account as often as I specify.</p>
<p>This is  getting long I know but here&#8217;s another other cool thing.  With an app I  downloaded I can create, edit and publish posts from my iphone and  moderate comments.</p>
<p>So yeah, as you can tell I love it.</p>
<div>Brian Hart<br />
<span style="font-size: x-small;">Tel:  251.752.9221<br />
<a href="../../" target="_blank">Hart Voice Overs</a><br />
</span></div>
<div>Contact Brian</div>
<div><a href="http://www.linkedin/in/hartvoiceovers.com" target="_blank"><img src="http://www.images.wisestamp.com/linkedin.png" border="0" alt="Linkedin" width="16" height="16" /></a><a href="http://www.facebook.com/profile.php?ref=profile&amp;id=1657027228" target="_blank"><img src="http://www.images.wisestamp.com/facebook.png" border="0" alt="Facebook" width="16" height="16" /></a><a href="http://www.twitter.com/HartVoiceOvers" target="_blank"><img src="http://www.images.wisestamp.com/twitter.png" border="0" alt="Twitter" width="16" height="16" /></a></div>
</blockquote>
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